What Is Duplicate Content Issue And How To Avoid This Issue?

Duplicate content is one of the most important but usually ignored problems in search engine optimization that might need the attention of an experienced SEO company Hong Kong. “Duplicate content” refers to parts of text or even entire pages that are identical or substantially similar to content found at another location on the same website or on different websites. This is harmful to your SEO because Google and other search engines may start to get mixed signals regarding which version is more relevant for a user’s query. Due to the doubtfulness here, some content might result in lower rankings, or sometimes even the search engine might end up excluding one version from their index. If you want your business to create better online visibility, especially within competitive markets such as Hong Kong, you should be able to understand and resolve duplicate content issues. If you are working with a SEO Agency Hong Kong, making sure that the content strategy you have in place does not have duplication is a very important step in achieving better search rankings.

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